Sharing my TikTok creative tips at BrightonSEO


This April, I was delighted to be able to return to the stage at BrightonSEO for the third time (second time in real life) and share my expertise and insights in TikTok creative techniques.

I was part of the Paid Social Show, along with a talented group of social media experts all looking to share our social media insights.

Some highlights were:

  • Taking a look at TikTok’s audience demographics in 2022
  • Making the connection between user intent and high performing ads
  • Creative techniques to implement into organic and paid TikTok content

If you want to learn more about TikTok, I would recommend you read my article on building a TikTok toolbox.